Privacy Policy
Last Updated: June 30, 2026
This Privacy Policy describes how Heidi’s Village collects, uses, shares, and protects information when you visit or interact with our website, including the mobile version of our website.
By using our website, submitting a form, making a donation, registering for an event, applying to volunteer, signing up for emails, or otherwise providing information to us, you agree to the practices described in this Privacy Policy.
Information We Collect
We may collect information directly from you, automatically through our website, and through third-party services that help us operate our website, process donations, communicate with supporters, and improve our programs.
Information You Provide to Us
We may collect personal information when you fill out a form, make a donation, register for an event, request information, sign up for emails, apply to volunteer, submit an inquiry, or otherwise communicate with us.
This information may include:
- Name
- Mailing address
- Email address
- Phone number
- Donation information
- Event registration or RSVP information
- Volunteer application information
- Messages, comments, questions, or other information you choose to submit
If you submit information through a form, we may use that information to route your request to the appropriate staff member, volunteer, department, responder, or connected customer relationship management system.
Donation and Payment Information
If you make a donation through our website, your donation may be processed through embedded third-party donation forms, payment processors, or fundraising platforms, including Bloomerang or related fundraising tools.
These services may collect information necessary to process your donation, such as your name, contact information, billing details, donation amount, recurring donation preferences, payment method, and transaction information.
Heidi’s Village does not store full credit card numbers on our website. Payment information is handled by third-party payment processors or fundraising platforms according to their own privacy policies and security practices.
Information Collected Automatically
When you use our website, we may automatically collect certain technical and usage information, including:
- Browser type
- Device type
- Operating system
- IP address or approximate location based on technical data
- Pages visited
- Time spent on pages
- Referring website
- Exit pages
- General traffic patterns
- Button clicks and other website interactions
- Popup impressions and popup button clicks
- Form interactions, such as form views or submissions
- Information about how visitors navigate and use our website
We may collect this information using cookies, pixels, analytics tags, log files, tracking scripts, and similar technologies.
Website Analytics, Advertising, and Tracking Tools
We use third-party analytics and advertising tools to understand website activity, measure campaign performance, improve user experience, and evaluate the effectiveness of our communications.
These tools may include:
- Google Analytics 4, which helps us understand website traffic, visitor behavior, popular pages, referral sources, device types, and general usage trends.
- Meta Pixel, which may help us measure the effectiveness of Meta/Facebook/Instagram campaigns, understand visitor actions, build audiences, and improve future outreach.
- Popup click tracking, which helps us understand when visitors see or interact with specific website popups, calls to action, campaigns, or announcements.
- CRM integrations, which may help us manage supporter, donor, volunteer, inquiry, and communication records.
- Embedded Bloomerang forms, which may collect donation, contact, registration, or supporter information through forms embedded on our website.
We use this information to improve our website, understand visitor interests, measure outreach performance, troubleshoot technical issues, and make our content, campaigns, and programs more effective.
We do not intentionally send sensitive personal information, full payment card information, children’s information, or the contents of private form messages to advertising platforms.
How We Use Information
We may use the information we collect to:
- Respond to your questions, requests, or inquiries
- Process donations
- Send donation confirmations or receipts
- Manage event registrations or RSVPs
- Communicate with volunteers, donors, supporters, and website visitors
- Route form submissions to the appropriate responder or internal system
- Maintain supporter, donor, volunteer, and communication records
- Send updates about programs, events, campaigns, volunteer opportunities, donation opportunities, and other Heidi’s Village news
- Improve our website, programs, services, communications, and visitor experience
- Understand website traffic, visitor behavior, campaign performance, and content performance
- Track engagement with website popups, buttons, forms, and calls to action
- Maintain the security and integrity of our website
- Prevent fraud, misuse, unauthorized activity, or technical abuse
- Comply with legal, regulatory, accounting, tax, or reporting obligations
- Notify you about changes to this Privacy Policy or our website terms
Email and Marketing Communications
If you sign up for emails, submit a form, make a donation, register for an event, or otherwise provide your email address, we may send you updates about Heidi’s Village, including events, programs, campaigns, donation opportunities, volunteer needs, and other news.
You may opt out of marketing or newsletter emails by using the unsubscribe link in the email or by contacting us directly.
Even if you opt out of marketing emails, we may still send transactional or administrative messages, such as donation receipts, event confirmations, volunteer communications, responses to your inquiries, or notices related to our relationship with you.
Cookies and Similar Technologies
Our website may use cookies and similar technologies to support website functionality, analyze traffic, measure engagement, improve user experience, and evaluate campaign performance.
Cookies are small files placed on your device by a website. Some cookies are necessary for the website to function properly. Others help us understand how visitors use the site or measure the performance of content, campaigns, forms, popups, and advertising.
We may use cookies or similar technologies from third-party providers, including Google Analytics 4 and Meta Pixel.
You can control or disable cookies through your browser settings. Your browser may allow you to block cookies, delete cookies, or receive alerts before cookies are stored. If you block cookies, some features of our website may not function correctly.
Depending on your location and applicable law, you may also have additional choices regarding certain analytics, advertising, or tracking technologies.
Third-Party Services
We use third-party services to help operate our website, process donations, manage forms, send emails, analyze website traffic, track campaign performance, manage CRM records, embed content, and support other website features.
These third-party services may include:
- Donation and payment processors
- Bloomerang embedded forms and fundraising tools
- Customer relationship management systems
- Email marketing or communication platforms
- Website analytics providers, including Google Analytics 4
- Advertising and measurement platforms, including Meta Pixel
- Website hosting, security, backup, and performance providers
- Embedded video, map, calendar, form, or social media services
These third parties may collect or process information according to their own privacy policies and terms. We are not responsible for the privacy practices, security practices, or content of third-party websites or services.
Sharing Information
We do not sell personal information for money.
We may share information in limited circumstances, including:
- With service providers that help us operate our website, process donations, manage forms, send emails, provide analytics, manage CRM records, or support our programs
- With donation platforms, payment processors, and fundraising tools needed to process donations or maintain donor records
- With analytics and advertising platforms that help us measure website activity, campaign performance, and visitor engagement
- With staff, volunteers, departments, or authorized responders who need the information to respond to your request
- When required by law, subpoena, legal process, court order, or government request
- To protect the rights, safety, property, or security of Heidi’s Village, our website, our visitors, our donors, our volunteers, our animals, or others
- In connection with organizational changes, if applicable, such as restructuring, transfer of website operations, or similar events
Some privacy laws may define certain analytics, advertising, or cross-context tracking activities as “sharing,” “targeted advertising,” or similar terms. Where applicable, visitors may have rights or choices related to these activities.
Children’s Privacy
Our website is intended for a general audience and is not directed to children under 13.
We do not knowingly collect personal information online from children under 13. If you are a parent or legal guardian and believe a child under 13 has provided personal information to us through the website, please contact us. We will review the request and take appropriate steps to delete the information if required.
Please mark child privacy inquiries as: “COPPA Information Request.”
Security
We use reasonable administrative, technical, and physical safeguards designed to help protect the information we collect.
However, no website, internet transmission, database, payment system, or electronic storage system is completely secure. We cannot guarantee that information submitted through our website will be completely secure. Please use caution when submitting information online.
Data Retention
We keep personal information for as long as necessary or appropriate for the purposes described in this Privacy Policy, including to respond to requests, maintain records, process donations, support programs, manage volunteer or donor relationships, comply with legal obligations, resolve disputes, and enforce agreements.
Retention periods may vary depending on the type of information, the purpose for which it was collected, and applicable legal, accounting, tax, reporting, or operational requirements.
Links to Other Websites
Our website may contain links to third-party websites, platforms, or services that we do not control.
If you click a third-party link, you will be directed to a website or service with its own privacy practices. We are not responsible for the content, privacy practices, security, or policies of third-party websites or services. Including a link does not mean that Heidi’s Village endorses that website or service.
Your Choices
You may contact us to:
- Ask questions about this Privacy Policy
- Request that we update or correct certain information
- Opt out of marketing emails
- Ask about information you previously submitted through the website
You may also control cookies through your browser settings.
If you no longer wish to receive newsletter or marketing emails, you may use the unsubscribe link in the email or contact us directly.
Contact Us
If you have questions about this Privacy Policy or our privacy practices, you may contact us at:
Heidi’s Village
600 North 40th Street
Phoenix, AZ 85008
Phone: (602) 241-4640
Email: info@heidisvillage.org
Changes to This Privacy Policy
Heidi’s Village may update this Privacy Policy from time to time. When we make changes, we will update the “Last Updated” date above.
Your continued use of our website after changes are posted means you accept the updated Privacy Policy.